Master Franchise Insight

From employment to empowerment: here’s what women need to know to be successful in franchising

Swimming concept Water Babies is experiencing a tidal wave of success. With the brand testing the water with new aquatic centers, Global Franchise caught up with Steve Franks, group CEO and MD

Whether you’re set on your brand expanding to Europe or are simply hashing out growth plans, a trip to the Global Franchise Forum could prove invaluable. Here, Brian Duckett details the event, as well as the process behind recruiting the perfect international franchisee

Here are the key legislations and frameworks for franchisors looking to establish their brand in Turkey

A successful launch strategy is key to driving brand engagement from the get-go. Here’s how to ensure your business opens without a hitch

With this year’s Global Franchise Awards comes a brand-new host of franchising experts and professionals – as well as a few familiar faces. Covering a wide variety of sectors in locations all around the globe, our unparalleled judges are truly the final say for what’s hot in global franchising.

Pip Wilkins, CEO of the British Franchise Association (bfa), outlines how the organization is helping international franchisors to enter the U.K. market

Your franchise brand just had a viral hit, and you’re now in the very enviable position of having a spike in national attention (hello, Popeyes). But how do you capitalize and respond?