“Purpose driven, kind and gritty leaders thrive at HomeCare” | Global Franchise
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“Purpose driven, kind and gritty leaders thrive at HomeCare”

Case Study

“Purpose driven, kind and gritty leaders thrive at HomeCare”

Mark Goetz, co-founder and president of the HomeCare Advocacy Network (HCAN) on five reasons to invest in the sector

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“The senior population across the globe is growing at an incredible pace. In the U.S. alone, more than 10,000 baby boomers turn 65 years old every single day, and they’re living longer, too” said Mark Goetz, co-founder and president of the HomeCare Advocacy Network (HCAN). “We know that an overwhelming majority of these seniors want to remain in their own homes for as long as possible, which means there will be a steady, growing need for in-home services — with no end in sight.”

That’s just one of the reasons that first-time business owners as well as successful entrepreneurs are investing in HCAN. Here are four more:

Four more reasons to franchise with HCAN

No experience required. While a background in health care is helpful, it’s certainly not required to own a home care franchise. Our team of highly-skilled, experienced experts provides our franchisees with the ongoing world-class training and operational support needed to build a thriving home care business. Strong business fundamentals.

Those who lead with kindness, grit and a desire to make a difference naturally benefit from the business fundamentals the home care market is driven by. We help good leaders become great business owners in our system.

Purpose-driven work. At HCAN, we believe success isn’t measured solely by the bottom line. As our partner, franchisees will have an opportunity to learn from other passionate, purpose-driven professionals and, more importantly, make a difference in the lives of their employees, their community and the seniors they serve.

Home care is here to stay. The COVID-19 pandemic laid bare the need for essential services that will help seniors age in place, we believe the industry is poised for unprecedented growth. In today’s ‘new normal’, in-home care is a driving force in the senior care industry.

Leverage the experience and resources of a large system

HCAN is the only home care franchisor that also offers unique ownership opportunities for senior living providers.

“Senior living providers often struggle with the delivery of home care services,” Goetz said. “It’s not surprising, because sending someone across town to check on a home care client is inherently different than sending someone down the hall to help a resident.”

With HCAN’s business format franchising partnership, senior living providers can take advantage of the traditional home care model that’s proven to be very successful. The HCAN team provides the world-class training, structure and system support needed to help providers successfully add a home care division to their organization while utilizing their own brand.

“Home care is the fastest growing sector of the health care industry,” Goetz said. “So, whether you’re an individual entrepreneur or a senior living provider looking to grow the business without adding brick and mortar, now is the time to invest in an HCAN franchise.”

To learn how you can join the HCAN family of franchise partnerships, visit hcanthrive.com, call 402.880-4507 or send us an email at partner@hcanthrive.com.

At a glance

Year established: 2020
Number of franchised outlets: 13
Location of units: Colorado, Nebraska, Minnesota, Wisconsin, Iowa, Illinois, South Dakota
Investment range: $45,000 franchise fee
Minimum required capital: $90,000-150,000 for owner operated, $150,000-200,000 for non-owner operated
Contact: Aaron McMartin, vice president of development, amcmartin@hcanthrive.com hcanthrive.com

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