Item 9 Labs Corp. opens first Unity Rd. location in Boulder, Colorado | Global Franchise
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Sunday 2nd October, 2022

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Item 9 Labs Corp. opens first Unity Rd. location in Boulder, Colorado

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Item 9 Labs Corp. opens first Unity Rd. location in Boulder, Colorado

This flagship site is the first of more than two dozen stores in development

This flagship site is the first of more than two dozen stores in development.

Item 9 Labs Corp., the parent company of the Unity Rd. retail dispensary brand, has announced the opening of the very first Unity Rd. store in Boulder, Colorado. Alongside this launch, Item 9 Labs Corp. has launched a corporate acquisition plan to ease market entrance for new and existing franchise owners.

“This launch has been years in the making,” said Unity Rd.‘s chief franchise officer, Mike Weinberger. “We founded Unity Rd. with the mission of keeping dispensary ownership, and the wealth that comes along with it, local. We want to educate and empower owners, while also pumping revenue right back into their communities, but Rome wasn’t built in a day.

“It’s no secret that opening a dispensary is a lengthy process, and that’s exactly why this opening means so much to our team – it’s a reflection of a lot of hard work, creativity, and dedication. Here’s to the first of many.”

The inaugural Boulder location has been opened by father-son team Bruce and Nate Wetzel. In addition to supporting franchise partners in securing dispensary licenses, either through acquisitions or the application process, Item 9 Labs Corp. is seeking corporate acquisitions of existing dispensaries throughout Colorado, primarily in Denver in addition to Front Range and mountain towns, as well as Michigan, Ohio, and Oklahoma.

“Our corporate acquisition strategy eases hurdles for newcomers looking to acquire an existing dispensary and keeps ownership in the hands of local owners,” Weinberger said. “We’ll get the stores fully converted into a Unity Rd. shop, train the team, and oversee operations so franchise partners have a seamless transition to ownership.”

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