The premier platform for home services franchises, Home Franchise Concepts, has rebranded Tailored Living featuring PremierGarage into two essential home improvement brands. In addition to splitting into two separate franchise concepts, it also announced Tailored Living’s new official brand name, The Tailored Closet.
The intention behind the brand separation is to provide a focused approach to each brand’s product line and ultimately create a more powerful customer experience through each brand’s expert teams of in-home designers and garage specialists.
“We recognize that the home plays an increasingly key component in our wellbeing and with the separation of Tailored Living featuring PremierGarage into The Tailored Closet and PremierGarage brands, we are able to strengthen our focus on both the garage and the home as separate but critically important areas of every home,” said Heather Nykolaychuk, brand president of Organized Spaces, LLC, owner of The Tailored Closet and PremierGarage brands.
“Our two brands have highly-specialized expert teams that create beautifully designed spaces to help maximize the way our home supports our lives,”
The two brands will offer unique product lines and services to consumers through an enhanced focus on in-home and garage organization solutions, respectively. The Tailored Closet designs custom whole-home organizational solutions, including closet systems, pantries, laundry rooms, entryways, home offices, and more. PremierGarage is the expert in premium total garage optimization, bringing solutions that create increased functionality, flexibility, and design for every garage.
Home Franchise Concepts is a North American home services franchise platform with more than 1,600 franchisees across its brands including Budget Blinds, The Tailored Closet, PremierGarage, Concrete Craft, AdvantaClean, Kitchen Tune-Up, Bath Tune-Up, Two Maids and Aussie Pet Mobile. For 30 years, Home Franchise Concepts has been a leader in home service franchises.