GF podcast: Matthias Lehner and Kai Enders of the German Franchise Association | Global Franchise
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Wednesday 5th October, 2022

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GF podcast: Matthias Lehner and Kai Enders of the German Franchise Association

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GF podcast: Matthias Lehner and Kai Enders of the German Franchise Association

The experts take a deep-dive into understanding the strength of German franchising

The experts take a deep-dive into understanding the strength of German franchising

If you’re a climate-conscious franchise with a firm understanding of European labor laws, then Germany might just be the perfect market for you. At least, that’s what Kai Enders and Matthias Lehner think; with both having lived and breathed the German market for decades, through their respective roles at Bodystreet and Engel & Völkers, as well as their time working for the German Franchise Association.

On this episode, we speak with Kai and Matthias about how the fitness and real estate industries have fared in Germany this year, as well as the highs and lows of franchising within the region. Hear about why Kai believes the real estate sector has been a “lucky winner” throughout 2020, while Matthias explains how the pandemic represents a “drama in three acts”.

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Listen to our chat with Kai and Matthias on the Global Franchise Podcast on Apple Podcasts, Spotify or Google Podcasts

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