Master Franchise Insights | Global Franchise
Global Franchise

Master Franchise Insight

Insight

Analysis, commentary, interviews and feature articles, helping franchise decision-makers and leaders shape the business agenda

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Insight Women in franchising: Why more and more females are interested in franchise ownership

From employment to empowerment: here’s what women need to know to be successful in franchising

Insight Mike Bidwell: The questions you need to ask before expanding your business

Whether as a result of organic franchise development or of mergers and acquisitions, growth brings new opportunities for success. However, if the right systems are not in place to accommodate growth, especially when it occurs quickly, things can backfire

Insight 5 things to look for in a franchisor

Franchisees need to vet their franchisors before joining. Here are five things they need to look for in a quality franchisor

Insight John Hayes: How often do franchises fail?

“How often do franchises fail?” It’s a question frequently asked by students studying franchising at the Titus Center for Franchising at Palm Beach Atlantic University in West Palm Beach, Florida, and by students in the A to Zs of Buying a Franchise, a seminar that I’ve been teaching for the last 40 years

Insight How to assess whether your franchise concept will translate across international borders

Establishing a pilot operation is an essential step in your journey into new international markets

Insight The secrets to running a successful franchise sales team

To achieve the success that lasts, your salespeople must work as a team, says Jeff Todd, Director of Meineke Resale

Insight How will you fund your expansion?

Securing the right funding partner is an important step on the road to expansion. Here are the key questions to ask when choosing yours

Insight 9 Marketing tips for master franchisee success

Breaking into a new area, even with a well-established brand, means investing time and resources on a strong marketing strategy, advises Caroline Crabbe