Master Franchise Insights | Global Franchise
Global Franchise

Master Franchise Insight

Insight

Analysis, commentary, interviews and feature articles, helping franchise decision-makers and leaders shape the business agenda

Get notified with breaking news. Join Global Franchise pro

Join Today
Insight The secrets to running a successful franchise sales team

To achieve the success that lasts, your salespeople must work as a team, says Jeff Todd, Director of Meineke Resale

Insight How will you fund your expansion?

Securing the right funding partner is an important step on the road to expansion. Here are the key questions to ask when choosing yours

Insight 9 Marketing tips for master franchisee success

Breaking into a new area, even with a well-established brand, means investing time and resources on a strong marketing strategy, advises Caroline Crabbe

Insight How to choose your franchise diligently

Being your own boss can be very rewarding. But before you embark on this life-changing journey it’s time to have a conversation with the most important person in the room… YOU

Insight A child’s guide to international franchising

The children’s services sector of the franchise industry is thriving and lends itself well to international expansion

Insight Experience trumps product when it comes to taking your brand global

Successful international expansion is not so much a matter of taking a product to the world, it’s more about selling an experience that’s adaptable to the new market

Insight How not to lose your trademark: what Supermac’s win against McDonald’s means for franchisors

You’ve done your homework. Your brand is important to your business and the licenses to use it underpin your franchise agreements. You have taken all the brand protection advice on board and your trademarks are registered. Job done. Or is it?

Insight Top 5 tips to make the best of your time at IFE

Before joining thousands of entrepreneurs and future business owners, make sure to read these top tips to make the best of your time at the IFE