Kona Grill: 38 restaurants in 20 states | Global Franchise
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Kona Grill: 38 restaurants in 20 states

Case Study

Kona Grill: 38 restaurants in 20 states

Kona Grill offers an upscale contemporary ambiance that generates an exceptional, affordable dining experience

“Kona Grill’s innovative, high-quality recipes, generous portions and flexible price points provide patrons with an excellent value”

Kona Grill, Inc is a publicly traded company under NASDAQ: KONA. Founded in 1998 with the first store opened in Scottsdale, Kona Grill now owns and operates 38 restaurants in 20 states and Puerto Rico.

The international expansion under the umbrella of the franchise business model began in early 2015.

At this stage, two franchise groups have been signed: one in Mexico and the other in the UAE. The company expects to have Kona Grill restaurants in Mexico City, Mexico, and the city of Dubai, UAE, at the end of 2016 and early 2017.

Immediate international development plans include all of Latin America and the Caribbean, Canada, the Middle East and Europe.

To stand out from other American dining franchises, Kona Grill restaurants offer freshly prepared food, attentive service, and an upscale contemporary ambiance that generates an exceptional, affordable dining experience in the upscale casual dining segment.

All Kona Grill restaurants are uniquely designed to reflect the local culture, people and surrounding environment to create a familiar atmosphere, comprised of multiple dining areas with modern design elements and a “notch-above” setting that reinforces the brand’s high standards of food and service.

Kona Grill’s high-volume restaurants feature a diverse selection of modern American entrees, appetisers, an extensive selection of award-winning sushi, and multiple menu choices for health-conscious guests.

The exhibition-style kitchen delivers menu items prepared from scratch at each restaurant and incorporate over 40 signature sauces and dressings.

The diverse menu is complemented by a full-service bar offering a broad assortment of wines, specialty cocktails and beers, voted “best happy hour” in multiple markets.

Kona Grill’s innovative, high-quality recipes, generous portions and flexible price points provide patrons with an excellent value that allows the brand to attract a diverse customer base.

Potential franchisees must have a passion for the hospitality business, the ability to secure relevant real estate, an existent infrastructure to support the growth and the financial means to execute it.

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