This new initiative is part of the brand’s ongoing commitment to support its existing franchisees all over the world.
Stagecoach Performing Arts has launched a new consumer platform, housing a vast variety of virtual learning resources that students can access from the safety of their own homes, wherever they are in the world. The new website, stagecoachathome.com, offers new and existing students an Online Learning Studio, home to over 100 lessons and videos.
The site has been created to support existing franchisees, by providing a resource that families can access online during the ongoing lockdown restrictions in place around the world. Once users have paid the monthly subscription fee, students have unlimited access to a library of full-length pre-recorded lessons, masterclasses, and shorter activities, which they can work through at their own pace. New content is added weekly, encouraging repeat sign-ups from new and existing students. There’s also a seven-day free trial that students can take advantage of before signing up for a full month.
Franchisees are encouraged to share the program via their own social media channels, offering engaging and quality content that appeals to children aged four and above. All video content is categorized depending on whether it is a dance, singing, or drama session. A selection of the sessions is available free of charge – users can then upgrade to the paid-for membership to access the full collection of classes.
Andrew Walters, director of international business development, explained that this new initiative is part of the brand’s ongoing commitment to support their existing franchisees in Canada, Germany, Malta, Spain, Gibraltar, Australia, and South Africa.
“All of our international franchisees have been affected, in some way, by the COVID-19 pandemic, as our global lessons have been postponed since late March. This new platform provides our international franchisees with a tool for engaging with students, present and future, with a range of at-home educational resources. We’re extremely committed to supporting all of our franchisees through this uncertain time with plans to maintain and update the #stagecoachathome resource, even after the lockdown restrictions are lifted.”