Loyalty Brands launches new financial advisory brand as small businesses rebuild | Global Franchise
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Wednesday 5th October, 2022

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Loyalty Brands launches new financial advisory brand as small businesses rebuild

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Loyalty Brands launches new financial advisory brand as small businesses rebuild

The new franchise is to be led by financial mogul Steve Rafsky as demand for tax, payroll and small business advisory services hits an all-time high

The new franchise is to be led by financial mogul Steve Rafsky as demand for tax, payroll and small business advisory services hits an all-time high.

Umbrella franchise company, Loyalty Brands, has launched its newest franchise opportunity – Loyalty Business Services. The tax, payroll, compliance, and small business advisory franchise will join the ranks with complementary franchisors in the brokerage, tax preparation, and networking industries to provide a suite of services to small business owners nationwide.

There are over 30 million small businesses in the U.S. and many are working to rebuild and prioritize their budgets due to the consequences of coronavirus pandemic. Offering tax, payroll, compliance, and advice on issues unique to small businesses, Loyalty Business Services provides a suite of services previously available only to larger companies, delivered by professionals who understand what makes small businesses tick.

Steve Rafsky joins Loyalty Brands as the CEO of Loyalty Business Services. Prior to joining Loyalty Brands, Rafsky was the chairman and CEO of Padgett Business Services for 15 years. There, Rafsky managed more than 300 franchised locations and helped create a growth model that accelerated, supported, and sustained significant expansion.

“I know what it takes to lead a large organization while validating and relating to the concerns of small business owners. Now is the perfect time to launch the Loyalty Business Services concept – as small businesses begin to rebuild and look for sound financial advice that will position them for growth and profit down the line,” Rafsky said. “Coming in at the ground level and having the ability to exercise my background in franchising is also exciting. Finding interested franchisees and defining expansion efforts will be the first step in the process of growing this arm of Loyalty Brands into a robust franchise system.”

With a steady growth goal in place, Loyalty Business Services is looking to attract entrepreneurs who are passionate about helping small business owners succeed. The overarching goal of Loyalty Brands, the parent company of six like-minded business services franchises, is to expand small business service offerings nationwide at an accelerated and supported pace.

“What makes Loyalty Business Services stand out is the consultative approach it takes with its clients, and its connections to the franchise space,” Rafsky said. “With Loyalty Brands as the parent company, franchisees are given the opportunity to enhance their business knowledge by franchising with complementary concepts which grows their business portfolios, and ultimately, furthers their ability to help our consumer-base.”

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