Edible Brands promotes Cheikh Mboup to president | Global Franchise
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Friday 22nd October, 2021

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Edible Brands promotes Cheikh Mboup to president

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Edible Brands promotes Cheikh Mboup to president

The all-natural fruit snack, dipped treats, and fresh fruit arrangements franchisor has made some pivotal changes to its senior team

The all-natural fruit snack, dipped treats, and fresh fruit arrangements franchisor has made some pivotal changes to its senior team.

Cheikh Mboup, the previous COO of Edible Brands, the parent company of Edible, has been promoted to president, effective immediately.

In his new role, Mboup will oversee the transition of Edible from gifting and arrangements to a definitive QSR destination, featuring an expanded menu of tasty offerings and treats.

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