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Dickey’s Barbecue Pit to focus on international franchise development

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Dickey’s Barbecue Pit to focus on international franchise development

The barbecue franchisor has promoted Jim Perkins to executive vice president of international sales and support

The barbecue franchisor has promoted Jim Perkins to executive vice president of international sales and support.

Dickey’s Barbecue Pit has plans to double down on international franchise development, with the promotion of Jim Perkins to EVP of international sales and support.

Perkins is a natural fit for the role, having worked in operations, development, training, and financial disciplines in North and South America, Asia, and the Middle East. He serves on the board of the Global Restaurant Leadership Conference, and his involvement has been integral in driving C-level connections across the F&B industry in the Middle East.

“Dickey’s is deeply focused on international and over the course of the past two years, with the number of global partnerships created, we’ve realized the need to educate and cultivate a global perspective towards partnership,” said Jim Perkins. “I’m excited to lead this task for this family brand and be a minor component of the evolution and next step for this brand.”

Over the past 30 months, Perkins has signed several master franchising deals for Dickey’s across Australia, Japan, Myanmar, the Philippines, and Taiwan. In addition, under his guidance, new stores have opened in Singapore, the U.A.E., and Tokyo.

“Jim is an international thought leader and will continue to position our brand globally as the world reopens post-pandemic,” said Roland Dickey, Jr., CEO of Dickey’s Capital Group. “Dickey’s offers a sustainable, proven model shown to provide responsible results, and Jim will help us open several new worldwide locations in the months to come. It’s an exciting time for growth for Dickey’s Barbecue Pit!”

On the near horizon, Perkins plans to build the Dickey’s brand in Africa, followed by Asia and the Middle East later this year.

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