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Choice Hotels announces three new leaders to drive growth

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Choice Hotels announces three new leaders to drive growth

The international hotel franchisor has appointed three hospitality veterans

The international hotel franchisor has appointed three hospitality veterans.

Choice Hotels International, Inc., the franchisor of more than 7,100 hotels in over 40 countries and territories, has announced the appointment of three new leaders in its organization.

Jonathan Mills will join as CEO for Choice Hotels Europe, where he will oversee the company’s continued investments in Europe for both franchisees and guests. Oliver Macpherson, meanwhile, has been appointed the regional finance director for Choice Hotels Europe, to support the company’s ongoing investments in this region. And finally, Neerav Dudhwala joins as the head of the Ascend Hotel Collection brand.

Jonathan Mills joins Choice Hotels Europe from Wyndham Destinations, where he served as MD of Resorts Condominiums International, Asia Pacific and Dial An Exchange, Global. Prior to this he wortked at InterContinental Hotels Group, and has accrued more than 30 years of experience in the hospitality industry.

Oliver Macpherson, Choice Hotel Europe’s new regional finance director, has more than 20 years of corporate finance experience having previously serviced as the regional finance director for Michael Page International in Northern Europe and Germany.

Finally, Neerav Dudhwala comes to Choice following 19 years with Wyndham Hotels & Resorts. During his tenure, he held leadership positions in franchise operations and quality, most recently overseeing AmericInn by Wyndham, and worked closely with internal stakeholders and franchisee advisory groups to drive hotel performance and fuel unit growth.

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