Expense Reduction Analysts: Supporting The Growth Of A New ERA | Global Franchise
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Wednesday 7th December, 2022

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Expense Reduction Analysts: Supporting The Growth Of A New ERA

Case Study

Expense Reduction Analysts: Supporting The Growth Of A New ERA

Expense Reduction Analysts (ERA) – the world’s leading franchise in cost and supply management and winner of Global Franchise Magazine’s “Best Business Franchise” 2018 – increases its global support staff by 30% to maintain pace with the growth of its international network of franchisees.

Expense Reduction Analysts (ERA) – the world’s leading franchise in cost and supply management and winner of Global Franchise Magazine’s “Best Business Franchise” 2018 – increases its global support staff by 30% to maintain pace with the growth of its international network of franchisees.

As a leading international white-collar franchise, Expense Reduction Analysts has, for more than 25 years, helped companies to optimize costs and improve efficiency by delivering value through insight in areas such as cost and supplier management, process improvement and, now, digital solutions.

A business that thrives on collaboration and leverage, Expense Reduction Analysts’ key ideals also include an open-minded approach, a company culture of sharing knowledge and a strong passion to deliver long-lasting value for clients.

This value is the combination of years of individual franchisee expertise and insight with the know-how and collective approach of an international organization present in the market place for more than two decades.

Nevertheless, with a large international network of franchisees (650+) operating across such a variety of different countries (30+), and with plans to expand into new territories (Latin America, the Middle East, Africa and Asia) over the next two years, the need for further investment in the development of the global support team has never been greater.

Committed support team

It’s a view that’s also shared by Expense Reduction Analysts Chairman, Fred Marfleet, who has long-recognized the important role that a committed and passionate support team play in, not only the success of a franchisee’s business, but also in the long-term sustainable growth of the franchisor.

“Only through reinvestment can we – as a Franchisor – continue to provide our growing network of franchisees with the necessary support to enable their franchise businesses to develop and grow. By reinvesting in the infrastructure of our franchise, we are able to deliver continuous and substantial value to our franchisees in areas that are absolutely core to the everyday running of their businesses – such as marketing, IT, training and coaching.”

Indeed, in the last 12 months alone, ERA’s global support team has increased by more than 30% in order to maintain pace with the growth of the international network.

This extensive level of franchise support provides Expense Reduction Analysts franchisees with the freedom to focus on winning new business and delivering substantial savings, and added value, to their clients.

One key area in which Expense Reduction Analysts have invested significant energy and resources is in the expansion and development of their marketing department, recently highlighted by their acceptance of the “Best Marketing Campaign” award at the Franchise Marketing Awards 2018.

“When all your efforts are focused in the right direction, the chances for success improve significantly,” says Paolo Massimilla, Global Head of Marketing for Expense Reduction Analysts. “We have a number of key initiatives which are designed to help franchisees win business and generate more revenue.

A significant amount of time is also spent providing a reactive ‘agency’ style support to franchisees where they can call on us for urgent help, training or simply advice.”

Adapting to needs

Financial success and remaining competitive is key for any business. For more than 25 years Expense Reduction Analysts has evolved its value proposition in order to deliver the best, and most current, service to clients by adapting to the needs and requirements of companies operating in an ever-changing business environment.

New technologies have often been a driver for cost savings, but that is truer today than ever before. With a greater emphasis on automation and digitisation to provide better efficiency and savings solutions, companies are beginning to look to the future.

“Our business cannot afford to stand still and must always strive to grow and push forward, making the ERA brand evermore successful.” adds Fred, “We have invested significantly in technology and software to enable our franchisees to stay ahead of the curve and ensure that they have all of the relevant tools and data at the touch of their fingertips.”

Using tomorrow’s technology today

Enterprise 4.0 is the term used today to define the combination of digital technologies, data, and analysis tools found throughout the value chain. In an increasingly global and digital society, technological advancement will continue to play a significant role in the on-going progress of entire industries and set the stage for the emergence of new ones.

“The next evolution in business is upon us.” agrees Dr. Arnd Halbach – Chief Sales Officer for Expense Reduction Analysts; “And whilst a lot of our clients are trend-setters in their industries, they often struggle to spot, understand and implement new technologies in areas of their business that don’t get the most management attention. This is where our consultants add value through insight into new technologies such as blockchain, internet of things (IOT), e-mobility and 3D-printing, to name but a few.”

While new technology and digital solutions will no doubt change the way business operates in the years to come as well as the service that providers – such as Expense Reduction Analysts – offers to its’ clients, one thing that will never change is the importance ERA places on relationship-building and transparency.

Expense Reduction Analysts is – first and foremost – a people business

“Expense Reduction Analysts, at its’ core, is an international network built on collaboration and leverage between people.” states Dani Girolami, Franchise Sales Manager for Expense Reduction Analysts, “It’s the franchisees who, through their experience, business expertise and passion, deliver indispensable and ongoing value to their clients. We take great pride in the quality and professionalism of our global network and are always looking for talented individuals to join our business whether that be in existing markets with established networks or in new territories through the sale of Master licenses.”

AT A GLANCE

Name of franchise: Expense Reduction Analysts
Established: 1992
Number of outlets: 650+
Location: Worldwide
Investment range: $50,000 – $100,000 (single-unit)
$150,000 – $1,000,000 (Area or Master).
Minimum required capital: $50,000
URL: www.expensereduction.com
Contact: joinus@expensereduction.com

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