Yum China Holdings, Inc.‘s newly-acquired controlling interest in the casual-dining specializing Huang Ji Huang group, adds brands like Huang Ji Huang, a simmer pot concept, and emerging fast-food restaurant San Fen Bao, to its portfolio.
Founded in 2004 and headquartered in Beijing, Huang Ji Huang has over 640 restaurants in China and internationally.
Following the acquisition, Yum China will establish a ‘Chinese dining business unit’ comprising three core Chinese dining brands: Little Sheep, East Dawning, and Huang Ji Huang. The company aims to gain a stronger foothold and further know-how in the Chinese dining space.
Yum China Holdings, Inc. is a licensee of Yum! Brands in mainland China – it has exclusive rights in mainland China to KFC, Pizza Hut, and Taco Bell. The company also owns the Little Sheep, COFFii & JOY and East Dawning concepts, and had 9,200 restaurants in over 1,300 cities at the end of December 2019.