Jon Taffer’s franchise concept has debuted a satellite location at the FedEx Field stadium, home of the Washington Football Team.
Taffer’s Tavern, the full-service concept founded by Jon Taffer has debuted at the FedEx Field in Landover, Mayland. Located on the club level of the stadium, this marks the brand’s first satellite location.
The location only took two weeks to set up the turnkey kitchen concept and didn’t require any hoods or vents.
“Our Taffer’s Tavern team is always ready on game day. Washington, D.C., is getting its first taste of our delicious tavern food, serving many of the 44,000 fans at FedEx Field this past Sunday, ahead of our full-service Penn Quarter location coming soon,” said Taffer.
“We served some of our most popular handhelds and signature items, which all pair perfectly with an ice-cold beer. We’re looking forward to introducing Taffer’s Tavern to fans during football season and other events at FedEx Field.”
The new location fields a sample of the most popular full menu items, including the hot tavern pretzel, spicy chicken sandwich, tavern fries, tot roast fries and roast beef au jus.
“Partnering with Taffer’s Tavern allows us to raise the bar on the fan experience at FedExField. They bring unique dining options that many fans will find comforting and delicious for the stadium setting,” said Bob Marks, vice president of hospitality for Levy, hospitality partner of FedEx Field.
“With operational efficiencies that are well-suited for the arena environment, Taffer’s Tavern innovation allows us to meet the expectations of the modern fan.”
The FedEx Field location is the second conversion for Cuisine Solutions, a manufacturer in sous vide foods and the franchisee for Taffer’s Tavern in the Washington D.C. metro area. Cuisine Solutions recently signed a deal to bring a Taffer’s Tavern location to the Penn Quarter neighborhood, adjacent to the Capital One area complex.
“We have secured yet another iconic location in the DMV area,” said Cuisine Solutions president and CEO Felipe Hasselmann.
“Our FedEx Field Taffer’s Tavern activation underscores the adaptable footprint of the concept. It also allows us to introduce the brand to stadium goers and give them a taste of popular menu items as a preview for what will be featured in our downtown D.C. restaurant locations.”
Taffer’s Tavern originally tied up with Cuisine Solutions to work on the menu and kitchen design for the brand but has now been charged with operating multiple locations across Washington D.C. and Northern Virginia.
Taffer’s Tavern has also teamed up with FranSmart, a leading franchise development company behind the likes of Five Guys Burgers and Fries and QDOBA Mexican Grill.
“Taffer’s Tavern is the perfect entertainment district restaurant concept, offering refined, high quality, delicious tavern food, served lightning fast and with consistency,” said Fransmart CEO Dan Rowe.
“This stadium operation demonstrates the speed to open and flexibility of the hoodless and ventless restaurant concept. In addition to the full-service dining experience, I can see Taffer’s Tavern in other event complexes, amphitheaters, airports and more.”
Taffer’s Tavern has gone from strength to strength this year after recently announcing the signing of a deal to open a restaurant in Boston.