David Beckham to invest in High Street Kensington F45 location  | Global Franchise
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David Beckham to invest in High Street Kensington F45 location 

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David Beckham to invest in High Street Kensington F45 location 

The growing fitness franchisor will open in London with global star David Beckham as its partner

F45 Training Holdings has announced the opening of its newest central London location in High Street Kensington. The new, 3,500 sq. ft studio opened on 19 March 2022 and will make use of the same high-intensity circuit that has made the brand famous. Beckham has invested in the brand since 2020, but will be a partner in the new High Kensington studio. 

“As a global partner and investor in the F45 franchise, I am thrilled to see how fast it is growing in the UK fitness market and to support this new studio opening in High Street Kensington,” said Beckham. 

“I’ve seen the site at various stages of the build and the F45 team has done a phenomenal job in creating a fantastic studio. It’s a great location and a beautiful space and I’m looking forward to seeing a new F45 community come together there.” 

The new studio will be run by Haydn Elliott and Tristan Smith who have been friends since childhood. 

“We have had the pleasure of having David and his team visit our central London studios over the past 12 months and we have loved watching him train and interact with our F45 community,” said Elliott. 

“Our first F45 studio opened four years ago in Oxford Circus, followed by Soho in January 2020,” said Smith. 

With each studio opening, we learn more about ourselves and the F45 community which has become a huge part of our lives. As an F45 investor, David supports the brand and business and is our partner in bringing this new studio to High Street Kensington. We can’t wait for the doors to open and to meet new members.” 

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