Teriyaki Madness has announced the expansion of its franchise network with a new outlet opening in Alberta, Canada.
Franchise owner Kunal Thakur spotted a gap in the market after noticing that local fast food outlets were only cooking up the traditional hot dogs and burgers, and decided to bring Teriyaki Madness to Alberta.
“The quality was so different from other places we have tried,” said Thakur. “We could taste the freshness, but we could see it, too. I thought, ‘This is exactly what I’m looking for.’ So I called the team in Denver and found out about bringing the brand to Canada.”
This won’t be Teriyaki Madness’ first international expansion either, it has already opened in two locations in Mexico, demonstrating the strength of the brand and product offering.
Teriyaki Madness has performed strongly throughout the pandemic, and typically outperformed many of its competitors during this period. Compared to June last year, sales have increased by around 16 per cent despite the global pandemic.
This follows a trend of growth for Teriyaki Madness and after having opened 27 locations in the pandemic year of 2020, the brand was named the fastest-growing big restaurant chain in the United States by Restaurant Business Online.
Teriyaki Madness has plans for two outlets in Alberta, Canada, and likely more in the future.
“Opening our first location in Canada is such a milestone for us as a brand, but we really have been lucky to find a partner like Kunal Thakur,” said Michael Haith, CEO of Teriyaki Madness. “He has experience working with major companies, enthusiasm for the Teriyaki Madness brand but most of all, he gets that we’re delivering something different to our customers.”
Teriyaki Madness was founded in 2003 and operates today in at least 150 locations in the United States, Mexico, and Canada.