IMAGE: Saladworks
The fast-casual entree salad franchise has been selected by the U.S. Air Force to develop restaurants on military bases.
As part of a drive to provide servicemen and women with enhanced food quality, variety, and availability on bases in the U.S. and abroad, Saladworks has partnered with the U.S. Air Force to develop several franchise locations that will cater to an increasingly health-conscious generation.
Saladworks is no stranger to exciting growth. Having begun franchising in 2001, the brand now operates nearly 100 locations in 18 states, as well as a selection of units in Canada.
“A couple of years ago, we embarked on a revamp of our military base food and beverage platform,” said Mike Baker, chief of strategy and innovation at the Air Force Services Center. “What we have attempted to do with this new model is really modernize our food and beverage options. A younger, more socially aware demographic is in service now, with millennials looking for healthier, cleaner and more experiential food options than what we’ve traditionally provided in the past. After researching multiple brands, we knew Saladworks was the perfect addition.”
At Saladworks, all salads are made to order from a wide variety of fresh fruit, vegetables, proteins, and dressings. Guests can create their own salads, or enjoy one of the brand’s many signature dishes, as well as seasonal favorites and alternatives like wraps and soups.
“As these five locations open and we begin fueling our nation’s heroes, we will be providing those living on the bases with easy access to healthy eating choices,” said Saladworks president, Kelly Roddy. “Saladworks has something for everyone, no matter your dietary preference, and we are looking forward to bringing our quality ingredients to a new population of guests. One of the things that makes Saladworks so great is that our guests can customize and personalize their meals so they can create the perfect dining experience.”
